One of the most common reasons to get a website is to promote your business. It’s no wonder! According to recent statistics, a whopping 81% of the 18-34 year-old age bracket researches online before making a purchase, whether online or offline. If you don’t have a web presence, you’re invisible to many people! Compared to traditional forms of advertising, a quality website can have a much stronger impact. Customers visit your website when they’re actively researching their purchase.

Of course, it’s not enough to simply have a web presence, it’s important your website makes a good impression. Whether it’s fair or not, online researchers judge the quality of your company by the quality of your website. Your website is an extension of your business. If your website is well organized, easy to use, pleasing to the eye, and fitting of your brand, potential customers will view your entire business as professional and of high quality. Of course, an old, outdated, or otherwise poor website will have the exact opposite effect.

It’s common (and generally a good idea) for small businesses to have a blog section as well. Once set up, a blog can easily be updated by anyone without much technical skills. This allows you to update your website with information at your will! Post updates about new product lines and specials you’re having. Updated information keeps visitors coming back and increases your web presence!

Webkudu understands the importance of a website to your company. We take the time to understand your business and create a web site that fits your brand. If your small business is ready for a new or revamped website, come get a quote today!

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